Makeroom Design Shop is a Saskatoon based graphic design studio with services focusing on company branding and custom stationery. We are passionate about design because we believe that good design can change the world. We pride ourselves in finding unique solutions for each of our clients.
Makeroom Design Shop is owned and operated by Nicole Lock. Nicole was born in Rosetown, Saskatchewan. She received a Bachelor of Environmental Design in 2009 and a Master of Architecture in 2012 from Dalhousie University in Halifax, Nova Scotia. She found a passion for graphics through her education as a means of communication. Nicole's style explores typography and fonts in a playful way using infographs that combine type and graphic to portray information. Nicole's diverse experience comes from living and working in many different cities including Amsterdam, Melbourne and St. John's.
Branding is one of the most important aspects of a business. Our service helps you develop your entire visual presence, revitalize your brand and engage your audience.
A logo is often mistaken for an identity, when in fact, it is only a single element of your identity. The word logo is short for logotype; a graphic representation of a brand. It aids in instant recognition of a brand by the public. However, your logo is just the tip of the iceberg. It says lookout here I come! but it needs to be backed up by a strong cohesive brand to really pack a punch.
The brand is the entire identity. It is a feeling; a perception; a value associated with your organization. It is everything from your twitter feed to your packaging to the coffee you serve in a meeting. A strong brand identity forms an emotional connection with your customers.
Our approach is highly collaborative. Your business is your baby. We know that. You wouldn’t hand your baby over to some crazy person rambling on about symmetry and typeface. We work closely with you to get at the essence of what your business represents and translate it into a visual and physical identity.
Our process is a careful balance of strategy and creativity. Creativity is awesome. It has the power to set you apart from the rest with one of a kind imagery, but is nothing without his friend strategy. Strategy keeps creativity focused on the task at hand. Creativity parties all night long and strategy makes sure they make it to the morning meeting.